creative director shares insight

Industry Research

Your concept’s success is wholly dependent on fulfilling the needs of your market. We collect data related to ergonomics, ethnography, style and color preference, to name a few. Knowing your user well means we can earn their brand loyalty.

  • Ethnography
  • Ergonomics
  • Human Factors
graphic designers developing brand

Brand Research

Understanding and clarifying your brand’s story is the first step in our process. Our team dives deep into the “why” behind your efforts and ensures that it is communicated in everything we create.
  • Industry Trend Scouting
  • Usability Analysis
design team working together

Product Strategy

Creative vision applied to market success is like rocket fuel for a growing brand. Our team segments the competition and clarifies your place amongst it as a way to guide our thinking and the design details that will soon follow.

  • Consumer Insights
  • Competitive Landscape
  • Technical Requirements
graphic design team collaboration

Competitive Analysis

Your concept’s success is wholly dependent on fulfilling the needs of your market. We collect data related to your competition’s marketshare, styling and messaging, to name a few. Knowing your market well means we can earn its customers’ brand loyalty.
  • Brand Positioning
  • Competitive Landscape
  • Trend Identification

Concept Ideation

Visualizing a concept with sketches is quick, effective, and freeform – meaning it leaves opportunity for variations and improvement. Our sketches are beautiful explorations of form and function that lead to more considered final results.

  • Pen-to-Paper Visualization
  • Digital Sketching
  • Aesthetic Mockups
  • Benchtop Prototypes
logo development

Visual Identity

Your visual identity and brand system are one of the major ways to ensure customers remember you. We create brands with beautiful visuals, curated colors and typefaces, and strategic messaging.
  • Strategy Development
  • UI/UX Wireframing
  • Information Architecture
cad modeling industrial designer

CAD Modeling

A beautiful product form is only good if it also functions. Our CAD models are engineered solutions that address function related to mechanics, electronics, ergonomics, and dozens of other areas critical to product performance. This data is crucial for prototype development, realistic visualization, and manufacturing cost estimation.

  • Surface Modeling (Aesthetic)
  • Engineered Modeling (Technical)
  • Softgoods Tech-Packs
  • Design for Manufacture
refining graphics

Digital Layout

Leveraging the latest software and digital tools empowers our team to ensure brand consistency and compatibility with any market-facing efforts your brand will ever undertake.
  • UI/UX Styling
  • Interactive Simulation
  • Logomarks and Branded Assets
SLA Printing rapid prototyping

Prototype Fabrication

Our in-house prototyping capabilities are cutting edge and evolving constantly. We employ the latest 3D printing techniques, machining equipment, and automated and manual finishing processes to ensure we’re capable of building a functional, beautiful proof-of-concept out of almost any material.

  • Aesthetic Models
  • Functional Builds
  • Short-Run Manufacture
  • Summative and Formative Testing
  • Report Creation and Presentation
packaging prototype

Pre-Production

Our team has a full command of print and digital production processes and a proven process to ensure that no details remain untouched before your customer interacts with your brand.

  • Brand Standards Document Creation
  • App Design & development
  • HMI Integration