Ryker USA came to us with new thinking around the decades old concept of how to best stabilize and reacquire a target with a long weapon. We helped design the Ryker Grip™ with the operator’s natural hand mechanics as the guiding principle.
Testing has proven quicker sight alignment, more efficient lateral control, and a more secure weapon retention method. We also had the opportunity to establish a new brand for a very specific market.
Our team then built consumer-facing packaging and an interactive website that showcases their product, and explains its advantage over traditional products in its category.
Consider the ergonomics of a universal plate carrier fit for male and female special forces operators. This internal frame system allows telescoping spinal length which accommodates an immense range of body types, and infinitely adapts to the user’s preferred level of support.
We designed Daniel Defense’s Back-Up Iron Sights (BUIS) system to be a low-profile quick-deploy solution that delivers clarity in sight picture and no fuss for the operator. A windage adjustable rear sight and elevation adjustable front sight require no tools to dial in. The BUIS system fits all picatinny rail mounting applications, including rail-height gas blocks.
Christensen is one of the worlds foremost experts in composite firearm construction. We were asked to present their latest product offering in a booklet-style publication for trade show events, marketing efforts, and as a way to elevate the brand.